technology of the past

the article describes how the kodak company once a very profitable company almostb all at once collapsed. kodak was a company that produced film for camera's. but when the digital camera's started coming out there wasnt really much interest in the old film style anymore. why would you continually buy and insert rolls of film when you could just get the digital camera and that was that. their top stock price was 94$ per share. towards the end of the companys career it hit an all time low of just 78 cents.